The longer it lives the more character it gets. Denim has the ability to age beautifully – formed by its user into a second skin, naked and personal. Nudie will stay true to jeans and all about jeans. Jeans have a natural built-in dream and attitude. The philosophy of Nudie jeans is to become part of your dreams. ![]() The collection is tight, like a rock band, reflecting the feeling of everyday life.ĭesign goes beyond creating just a product that serves to fulfil a need or a function. The inspiration is far from glamour and catwalks. ![]() ![]() As a true jeans brand we are not looking for the short-term trends. The inspiration springs from the same dreams. Jeans share the same soul and attitude as music. We love jeans, a passion we share with everyone who mourns a pair of worn out jeans as a close friend.
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